Rather than throwing away the leads generated that don’t meet all your BANT or Sales criteria, why not have a Cascade method in place.
Hold onto and nurture the high volume/lower tier leads, whilst still generating the top tiers.
We have access to over 4,000 different Intent Topics, informing us on which companies are looking into certain technologies and systems.
Utilising this powerful data set we can transform the ROI in your next lead generation programme by targeting data looking into your product/service.
A hybrid campaign merges email and digital marketing with Telemarketing — an approach that brings together the best of all three worlds.
By combining an email campaign with Telemarketing, hybrid marketing gives companies access to data that can fill in gaps and provide them with more comprehensive information about their prospects at every stage of the buying cycle.
